We've been working with Naked Juice again this year, taking the brand to summer festivals including Latitude, Wilderness and Festival No.6.

Our aim is to drive brand awareness, bring to life their quirky brand personality and ingredients and give everyone a healthy boost throughout the summer.

Introducing COLOURTOPIA, a space which starts off as a stark white wilderness full of interesting sculptures. Inspired by the power of the Naked smoothie range, we've put the power of colour and creativity into the hands of festival goers so that they can show off their wild side, using fruit stickers (relating to all the product ingredients) to decorate every inch of white within the area.

At the hidden entrance to Colourtopia guests are encouraged to try all four smoothie flavours surrounded by a stunning foliage dressing the whole stand.

The activity went down a storm at Latitude in July with over 6,000 people enjoying discovering their more colourful creative talents, and we'll will be doing it all over again next weekend at Wilderness in Oxfordshire and at the beginning of September at Festival No.6 in Portmeirion - so if you've got tickets for either of these great festivals, pop in and say hello!

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